Thorns Group | Brand Case Study: Ellis Digital

Industry.

Furniture Hire

What We Achieved.

Web Design, SEO, Brand Identity

The Brand.

Thorns Group are an exhibition and events furniture and catering hire business based in Northamptonshire. With a stock of over 2 million items and 130,000+ sq ft of warehouse space, their award-winning team always goes above and beyond to deliver the best service to their nationwide client base. They also offer soundproof meeting pods and sound reduced rooms as well as furniture hire services across Sheffield and Leeds.

The Action.

To modernise Thorns Group’s digital presence and support their nationwide reach, we developed a new e-commerce website designed for clarity, performance, and an enhanced user experience for their customers.

Alongside the site, we refreshed their brand identity by creating a bold new logo and a selection of versatile assets to reflect their scale, professionalism, and innovation. In addition, our ongoing SEO strategy targets the services and products that they offer, boosting visibility for their furniture hire solutions. The result is a cohesive brand experience that positions Thorns Group as a trusted leader in the events and exhibitions industry.

Web Design, SEO, Brand Identity

Since the website launch, Thorns Group has seen a noticeable increase in orders and user engagement.

The new site’s improved structure, advanced eCommerce functionality, and streamlined user experience have made it significantly easier for customers to browse and place orders. Combined with a more cohesive brand identity, the digital advancements  have positioned Thorns Group for continued growth in both visibility and conversions across the furniture hire industry.

Final Outcomes.

60%

Increase in Product Views

40%

Increase In Revenue

30%

Increased Engagement Rate

Let’s work together and create something great.

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