MPS Design | Brand Case Study: Ellis Digital

The Brand.

MPS Design are an architectural design company based in Surrey but they also operate throughout London. The business was formed so that the skills and knowledge acquired from their team could be used on private smaller scale residential homes, to achieve a more personal and individually tailored design.

The Objective.

MPS Design approached us with a vision to refresh their brand and help them to reflect a more modern approach to their presence within the architectural industry. They wanted their new brand to help capture the creative process and resonate with different clients.

The Action.

For the brand refresh of MPS Design, we took on a more illustrative and conceptual approach that reflects the architectural nature of the brand. The logo embodies the way architects hand-draw sketches to explore their ideas. The refresh helps to represent the early stages of the creative process, where ideas are free-flowing and fluid.

The Result.

We delivered MPS Design a new branding concept that elevated their identity and put them at the forefront of their competitors. The refreshed visual identity has created a professional brand presence that can be rolled out across all platforms. Overall, the refresh we undertook for MPS Design has strengthened their presence within the market and has allowed for a more professional connection with perspective clients.

30%
Increase In Enquiries
20%
Increased Engagement Rate

The Objective.

As well as undertaking a brand refresh for MPS Design, we were also tasked with creating a new website. MPS Design were in need of a more modern, user-friendly website that would effectively showcase their portfolio and highlight their design services. Their previous website lacked the visual impact needed to really sell their project so we had our work cut out!

The Action.

We started by collaborating with MPS Design to figure out the perfect website for them. We wanted to understand their vision, values and goals for the future. From there, we were able to explore a much more user-friendly design system that now allows users to explore their work and portfolio very easily.

The Result.

By implementing responsible design principles and allowing users to seamlessly navigate through case studies, visitors are now able to learn more about their services, driving their business growth and connecting with their audience on a deeper level. The new design of the website aligns perfectly with the new brand refresh and strengthens their position within their industry.